Guida ai Corsi di studio e specializzazione
Professioni della Cultura, dei Media e dell'Insegnamento

At the end of the Programme, the Master’s Diploma “Master Universitario di I livello” will be conferred to participants who have passed exams or others assessment tests envisaged in the study program.

Roma

The Master is intended for students with any undergraduate degree and willing to develop competences in the Luxury industry.

To enrol in the Major in Luxury Management, candidates must pass the admission test, which assesses their skills, motivation and potential.

The admission test consists of:

- English Test (applicants with valid TOEFL/IELTS scores can be exempted from the English test)
- Logic Test—Inductive, Numerical, Deductive (applicants with valid GMAT/GRE scores can be exempted from the Logic test)
- Personal interviews

23 september 2024

12 months

18.000 €

Master in Luxury Management will provide participants with skills and competencies required to become a key figure within this industry. Italy represents one of the main locus for luxury industries, especially when it comes to some sectors such as fashion, luxury cars, yachts and luxury hospitality. However, because of the exponential growth of the emerging markets, the luxury industry continues to flourish. Almost half of the total number of luxury consumers is based in emerging markets and the Chinese luxury market is the main driving force of this phenomenon. Luiss Master in Luxury Management will give the right attention to these processes to allow participants to acquire a deeper knowledge of these markets.

In addition, Master in Luxury Management has selected the best lecturers from several luxury segments providing participants with a fruitful learning experience. Thanks to their strong work background, the lecturers will train students with a practical and efficient approach that will result in group projects, case studies and role playing enabling each participant to practice directly the work done in the luxury businesses.

What you will learn:

- Understand the operating mechanisms in the various Luxury segments and in the Luxury industry as a whole
- Comprehend corporate and business strategies
- Discover the modern key figures operating in the Luxury industry and develop competencies and skills to access those jobs
- Manage the product portfolio and analyse distributional channels
- Become proficient with communication and image tools and techniques

The curriculum of the Major in Luxury Management is designed to ensure and support the progressive professional and personal growth of students who benefit from a productive learning experience: lessons, case studies, group work sessions, and a high-level faculty comprised of both academics and professionals.

GENERAL MANAGEMENT
- Accounting
- Financial management
- International Economics
- Strategic Management
- Organization & People Management
- Corporate Sustainability
- Marketing
- Planning and control for Internationalization

CORE COURSES
- CRM & Promotion
- Organization & People Management in Luxury and Fashion Firms
- Branding
- Brand Strategies in Fashion and Luxury Industries
- Operation & Supply Chain Management
- Business Models in Fashion and Luxury Industry
- Management Control

ADVANCED COURSES
- Luxury Channel & distribution Management
- Luxury Market & Key Players
- Communication and Events
- Product & Merchandising
- Consumer Behaviour in Luxury Industries

At the end of lectures, students test their preparation by carrying out an exciting group project. Under the guidance of a tutor, they tackle a real case, chosen by our partners, and present their conclusions to a committee of experts.

The curricular internship is generally done at the end of the Major in Luxury Management and represents an opportunity for students to combine theory and hands-on experience, coming into direct contact with professionals working in the industry.

The program enables graduates to undertake career paths in a wide range of organizations in the Luxury Industry, including:

- Luxury Advisor
- Luxury Products and Brand Image Promoter
- Retail or Wholesale Manager
- Operations and Supply Chain Support
- Press Agent
- Luxury Communication Manager

Jaguar
Land Rover
The St. Regis Roma